# Cargo Cult Created: 2023_03_26 03:16 Tags: [[Psychology]] [[Business]] Cargo cult refers to a phenomenon observed in the South Pacific during and after World War II where indigenous people on remote islands developed ritualistic practices to obtain goods and resources, which were introduced to them by Western military forces. These rituals involved mimicking the behaviors and symbols associated with the arrival of these resources, such as building replica airplanes, control towers, and runways, with the hope that these actions would summon the arrival of the resources. The term "cargo cult" is often used metaphorically to describe situations where people engage in ritualistic practices that they believe will bring about a desired outcome, without understanding the underlying causal mechanisms that actually produce the outcome. It can also refer to the adoption of superficial or symbolic elements of a culture or system without understanding or embracing the deeper principles and values that underlie it. The cargo cult phenomenon highlights the importance of understanding the root causes of desired outcomes, as well as the dangers of relying on superficial or superstitious practices to achieve them. It also highlights the importance of cultural awareness and sensitivity, and the need to avoid imposing one's own values and beliefs onto others. ## References -