# Session 01 LEVELS OF PMF - firstround.com Synced: [[2024_04_23]] 1:55 PM Last Highlighted: [[2024_04_21]]  Summary: Finding product-market fit is crucial for a company's success, but it can be challenging for founders. This text explores different levels of product-market fit and the journey to extreme product-market fit, emphasizing the importance of understanding customer needs and delivering value. It also highlights the gradual progression towards product-market fit and the signs that indicate a company is moving in the right direction. ## Highlights [[2024_04_21]] [View Highlight](https://read.readwise.io/read/01hvvpxfp9ag73whbzs6f3ts4j) > Extreme product-market fit is a state of widespread demand for a product that satisfies a critical need and — crucially — can be delivered repeatably and efficiently to each customer. [[2024_04_21]] [View Highlight](https://read.readwise.io/read/01hvvpz5hrsg0q6w87ckv38rnf) > Repeatability is the holy grail on the hunt for product-market fit. Without any patterns, it’s nearly impossible to generate early momentum and plot a course forward. [[2024_04_21]] [View Highlight](https://read.readwise.io/read/01hvvq03mdc7k6fspa1xcsc1c6) > • **Four Levels**: Nascent, Developing, Strong, Extreme Product-Market Fit > • **Three Dimensions**: Satisfaction, Demand, Efficiency > • **Levers**: Change your persona, your problem, your promise, or your product (our version of the 4Ps) to make the work of finding, winning, serving and retaining your marginal customer easier. [[2024_04_21]] [View Highlight](https://read.readwise.io/read/01hvvrpnrkpdvgfsxdy5501849) > When you’re starting a marathon, it’s helpful to know what the final mile needs to look like — even if you don’t alter your approach to mile 1. If you keep efficiency in the back of your mind even at the earlier stages, you’ll be able to stay intentional in the tradeoffs you’re making as you build.